# Overview

Use the tutorials in this section to learn how Umbraco Engage works and set up specific scenarios on your website.

## [How to Get Started with Personalization](/umbraco-engage/16.latest/tutorials/how-to-get-started-with-personalization.md)

Learn the foundational steps to personalize your website content by defining your target audience, scoring content, building segments, collecting data, and creating personalized experiences.

## [How To Create a Persona](/umbraco-engage/16.latest/tutorials/how-to-create-a-persona.md)

Discover how to define and set up personas in Umbraco Engage to tailor your content to specific audience segments.

## [Create a Personalized Pop-up in 5 minutes](/umbraco-engage/16.latest/tutorials/create-a-personalized-popup-in-5-minutes.md)

Quickly set up a targeted popup for your website visitors using Umbraco Engage's segmentation and personalization features.

## [How to set up an A/B Test](/umbraco-engage/16.latest/tutorials/set-up-your-first-ab-test.md)

Learn the steps to plan, create, configure, and launch an A/B test on your Umbraco website to optimize performance.

## [Marketing Resources](/umbraco-engage/16.latest/tutorials/marketing-resources.md)

Access ready-to-use templates for topbars, popups, and exit-intent popups to enhance your website's marketing efforts without developer assistance.

## Umbraco Training

Umbraco HQ offers a specialized training course on using Umbraco Engage to enhance data-driven marketing. The course covers server-side analytics, A/B testing, and personalization, aimed at marketers and content editors who want to improve user experiences directly within Umbraco.

Explore the [Engage for Marketers Training Course](https://umbraco.com/training/courses/engage-for-marketers/) to learn how to use profiling and personas to strengthen your digital strategy and increase conversions.


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# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.umbraco.com/umbraco-engage/16.latest/tutorials/tutorials.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
