Umbraco Engage
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13.latest (LTS)
13.latest (LTS)
  • Umbraco Engage Documentation
  • Release Notes
  • Support
  • Installation
    • System Requirements
    • Installation
    • Licensing
    • Verify your Engage installation
  • Upgrading
    • Upgrade Umbraco Engage
    • Version specific Upgrade Notes
    • Migrate from uMarketingSuite
  • Getting Started
    • Getting Started
    • For Marketers and Editors
      • Cockpit
      • Marketing Resources
    • For Developers
      • Infrastructure sizing
      • Load Balancing and CM/CD Environments
      • Content Delivery Network recommendations
      • Cockpit
      • Content Security Policy nonce configuration
      • Troubleshooting installations
  • Marketers and Editors
    • Introduction
      • The Umbraco Engage Section
      • Content Apps
      • The Umbraco Engage Cookie
    • Analytics
      • What is measured by default
      • Client-side Events
      • Types Of Clients
      • Campaigns
      • Device Type
      • Location
      • Referral Traffic
      • Forms
      • Videos
      • Scroll Heatmap
      • Google Analytics vs Umbraco Engage
      • Search Terms
    • A/B Testing
      • What is A/B testing
      • Types of A/B Tests
        • Single-page A/B Test
        • Multiple Pages Test
        • Document Type Test
        • Split URL Test
      • Setting up the A/B Test
      • Previewing an A/B Test
      • Monitor the A/B Test
      • A/B Test Distribution Algorithm
      • Front end Rendering
      • Finish an A/B Test
    • Personalization
      • Creating a Segment
      • Setting up Personalization
      • Cockpit Insights
      • Implicit and Explicit Personalization
        • Setting up the customer journey
        • Personas
        • Implicit Personalization scoring explained
        • Content Scoring
        • Campaign Scoring
        • Referral Scoring
    • Profiling
      • Profile detail
      • External profile data
    • Reporting
    • Settings
      • Goals
      • IP Filtering
      • Configuration
      • Permissions
  • Developers
    • Introduction
      • Dataflow Pipeline
        • Data Collection
        • Data Storage
        • Data Parsing
        • Reporting
      • The Umbraco Engage Cookie
        • Module Permissions
      • Performance
    • Analytics
      • Request tracking
      • Bot detection
      • Capture location data
      • Extending forms
      • Video tracking
      • Scroll Heatmap
      • Client-side events
        • Additional measurements with analytics scripts
        • Bridging Library for Google Analytics
        • Bridging Library for Google Tag Manager
        • Google Analytics Blocker Detection
        • Create your own events
      • Extending Analytics
        • Getting the Correct IP Address
        • Sending data to the GTM Datalayer
    • A/B testing
      • Retrieving A/B test variants in C#
    • Personalization
      • Implement your own segment parameters
      • Retrieve segment information from code
      • Add custom scoring
    • Profiling
      • External Profile Data
    • Reporting
    • Settings
      • Custom goals scoring
      • Configuration
    • Headless
      • Using the Engage API
      • Headless Example
  • Security and Privacy
    • Security and privacy
    • Retention periods of data
    • Anonymization
    • GDPR & EU regulation
      • How to become GDPR compliant using cookiebot
    • How it works
  • Tutorials
    • Overview
    • How to Get Started with Personalization
    • How to Create a Persona
    • Create a Personalized Popup in 5 minutes
    • How to set up an A/B Test
    • Marketing Resources
      • Generic Topbar Template
      • Generic Popup Template
      • Generic Exit Intent Popup Template
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  1. Marketers and Editors

Analytics

Explore the Analytics section of Umbraco Engage to view collected data, client classifications, and options for extending data collection.

In the Analytics section, Umbraco Engage displays all the collected data. This data is gathered through both server-side and client-side tracking.

In this section, you will find:

  • Which data is collected

  • How different clients visiting your website are classified

  • How you can extend the data collection with your own custom data

The Analytics section is accessible from the Engage section and as a content app on each node.

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Last updated 6 months ago

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