Generic Exit Intent Popup Template
To boost the marketing activitites on your website, you can add an exit intent popup to you website. Find a template for the popup in this article.
Use this template to start boosting your marketing activities. The template can be set up and used without help from a developer.
It is recommended to personalize the popup to make it even more relevant for your specific audience.
Install the client-side script on your website to benefit from the full functionality of the template.
JavaScript & CSS
Copy and paste the CSS and JavaScript into Umbraco Engage and your overlay is ready.
CSS
:root {
--c-lightbox-primary-surface: #3444b2;
--c-lightbox-primary-contrast: #fff;
--c-lightbox-secondary-surface: #3444b2;
--c-lightbox-secondary-contrast: #fff;
--c-lightbox-modal-background: rgba(0, 0, 0, 0.8);
}
.u-lightbox__container {
position: fixed;
top: 0;
right: 0;
bottom: 0;
left: 0;
width: 100%;
height: 100%;
margin: 0;
justify-content: center;
align-items: center;
z-index: 999;
display: none;
}
.u-lightbox__container.visible {
display: flex;
}
.u-lightbox__scroll-container {
position: relative;
overflow: auto;
-webkit-overflow-scrolling: touch;
z-index: 10;
width: 100%;
height: 100%;
}
.u-lightbox__background {
position: absolute;
top: 0;
right: 0;
bottom: 0;
left: 0;
background: var(--c-lightbox-modal-background);
opacity: 0;
animation: fadeAnim 0.1s ease-in-out forwards;
}
.u-lightbox-alert-message {
position: relative;
background: #fff;
border-radius: 20px;
padding: 25px;
max-width: min(100%, 480px);
box-sizing: border-box;
font-family: system-ui, sans-serif;
opacity: 0;
animation: showAnim 0.8s cubic-bezier(0.68, 0.19, 0.14, 1.15) forwards;
transition: all 1s;
font-size: 16px;
margin: 70px auto 60px;
box-shadow: 2px 2px 30px rgb(0 0 0 / 20%);
}
.u-lightbox-alert-content strong {
font-size: 1.2em;
max-width: 90%;
display: inline-block;
}
.u-lightbox-alert-content p {
margin: 10px 0 0 0;
}
.u-lightbox-alert-button-container {
margin-top: 20px;
display: flex;
justify-content: flex-end;
flex-wrap: wrap;
margin-bottom: -5px;
}
.u-lightbox-alert-button-container > * {
margin-bottom: 5px;
}
.u-lightbox-alert-button-container > *:not(:last-child) {
margin-right: 5px;
}
.u-lightbox-alert-button {
appearance: none;
border: 0;
background: var(--c-lightbox-primary-surface);
color: var(--c-lightbox-primary-contrast);
padding: 8px 16px;
border-radius: 5px;
font-family: inherit;
font-size: 1em;
font-weight: 600;
text-decoration: none;
transition: filter 0.2s ease;
cursor: pointer;
}
.u-lightbox-alert-button:hover,
.u-lightbox-alert-button:focus {
filter: brightness(1.1);
}
.u-lightbox-alert-button.secondary {
background: var(--c-lightbox-secondary-surface);
color: var(--c-lightbox-secondary-contrast);
}
.u-lightbox-alert-close {
position: absolute;
top: 10px;
right: 10px;
padding: 5px 10px;
font-size: 0.8em;
background: #eaeaea;
color: #676767;
}
@media (max-width: 48em) {
.u-lightbox-alert-message.absolute {
max-width: 100%;
width: 100%;
border-bottom-left-radius: 0;
border-bottom-right-radius: 0;
--sides: 0;
}
.u-lightbox-alert-button:not(.u-lightbox-alert-close) {
width: 100%;
text-align: center;
}
}
@keyframes showAnim {
0% {
opacity: 0;
transform: scale(0.9);
}
100% {
opacity: 1;
transform: scale(1);
}
}
@keyframes fadeAnim {
0% {
opacity: 0;
}
100% {
opacity: 1;
}
}
JavaScript
(function () {
// Change your settings below
const exitIntentSettings = {
useCookie: true,
cookieName: 'EngageExitIntentShown',
cookieExpireDays: 30,
timeout: 0,
};
document.body.insertAdjacentHTML(
'beforeend',
`<div class="u-lightbox__container eng-exit-intent-popup">
<div class="u-lightbox__scroll-container">
<div class="u-lightbox-alert-message">
<article class="u-lightbox-alert-content">
<strong>Popups do convert!</strong>
<p>
Did you know that the average conversion rate of a popup
is 3.09%? So if you have 1000 visitors on a daily basis,
each month <b>927 visitors</b> will convert through this
popup.
</p>
<div class="u-lightbox-alert-button-container">
<a href="https://www.umbraco.com/"
class="u-lightbox-alert-button secondary">I want this!</a>
</div>
</article>
<button class="u-lightbox-alert-close u-lightbox-alert-button">
Close
</button>
</div>
</div>
<div class="u-lightbox__background"></div>
</div>`,
);
const CookieService = {
setCookie(name, value, days) {
let expires = '';
if (days) {
const date = new Date();
date.setTime(date.getTime() + days * 24 * 60 * 60 * 1000);
expires = '; expires=' + date.toUTCString();
}
document.cookie = name + '=' + (value || '') + expires + ';';
},
getCookie(name) {
const cookies = document.cookie.split(';');
for (const cookie of cookies) {
if (cookie.indexOf(name + '=') > -1) {
return cookie.split('=')[1];
}
}
return null;
},
};
const exit = (e) => {
const shouldExit =
// user clicks on mask
[...e.target.classList].includes('u-lightbox__scroll-container') ||
// user clicks on the close icon
[...e.target.classList].includes('u-lightbox-alert-close') ||
e.keyCode === 27; // user hits escape
if (shouldExit) {
document.querySelector('.eng-exit-intent-popup').classList.remove('visible');
if (umEngage) {
umEngage('send', 'event', 'Popup', 'Close', 'Popup1');
}
}
};
const mouseEvent = (e) => {
const shouldShowExitIntent = !e.toElement && !e.relatedTarget && e.clientY < 10;
if (shouldShowExitIntent) {
document.removeEventListener('mouseout', mouseEvent);
document.querySelector('.eng-exit-intent-popup').classList.add('visible');
if (exitIntentSettings.useCookie) {
CookieService.setCookie(
exitIntentSettings.cookieName,
true,
exitIntentSettings.cookieExpireDays,
);
}
}
};
if (!CookieService.getCookie(exitIntentSettings.cookieName)) {
setTimeout(() => {
document.addEventListener('mouseout', mouseEvent);
document.addEventListener('keydown', exit);
document.querySelector('.eng-exit-intent-popup').addEventListener('click', exit);
}, exitIntentSettings.timeout);
}
})();
Feel free to play around with other properties. You can always use the code in this article to reset the styling.
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