# Introduction

This section covers topics such as an introduction to the platform, its components, personalization, reporting, and more.

<table data-view="cards"><thead><tr><th></th><th data-hidden data-card-target data-type="content-ref"></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td><a href="/pages/xA9SjvS16cIEcVlZijlP">Analytics</a></td><td><a href="/pages/xA9SjvS16cIEcVlZijlP">/pages/xA9SjvS16cIEcVlZijlP</a></td><td><a href="/files/quBBrTsFSz2fEo3ZeWHn">/files/quBBrTsFSz2fEo3ZeWHn</a></td></tr><tr><td><a href="/pages/Hrw90OnH1UDfXcnUt2g5">A/B Testing</a></td><td><a href="/pages/Hrw90OnH1UDfXcnUt2g5">/pages/Hrw90OnH1UDfXcnUt2g5</a></td><td><a href="/files/9yf3sEG2mPe7jEdA6BeL">/files/9yf3sEG2mPe7jEdA6BeL</a></td></tr><tr><td><a href="/pages/zvgzEdQ8ecHGbXo966Ow">Personalization</a></td><td><a href="/pages/zvgzEdQ8ecHGbXo966Ow">/pages/zvgzEdQ8ecHGbXo966Ow</a></td><td><a href="/files/960GJ346Mx4G7BTykrxx">/files/960GJ346Mx4G7BTykrxx</a></td></tr></tbody></table>

## [The Umbraco Engage Section](/umbraco-engage/marketers-and-editors/introduction/the-umbraco-engage-section.md)

Explore the Umbraco Engage section to access Analytics, A/B Testing, Personalization, Profiling, Reporting and global settings.

## [Content Apps](/umbraco-engage/marketers-and-editors/introduction/content-apps.md)

Discover how the Content Apps enhance each node with different features for improved content management.

## [The Umbraco Engage Cookie](/umbraco-engage/marketers-and-editors/introduction/the-umbraco-engage-cookie.md)

Umbraco Engage uses a cookie to collect visitor data on your Umbraco website. Learn more about how it works in this section.

## [Profiling](/umbraco-engage/marketers-and-editors/profiling.md)

The Profiling section helps track visitor sessions, manage profiles, and differentiate between identified and unidentified visitors.

## [Settings](/umbraco-engage/marketers-and-editors/settings.md)

The Settings section provides insights on excluding the traffic from specific IP addresses, setting up and implementing goals, and much more.


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